Monday, December 6, 2010

Waiting Rooms And Reception Areas –Your Book Can Read By A Captive Audience

What are the people in your community reading when they are in the waiting room or reception are of your local Doctor, Dentist, Auto Repair Shop, Animal Vet, Chiropractor, Hospital,  or  Any Other Business With A Reception Area, Chances are they are reading a magazine or some other literature far inferior to your book. So why not place your book in those waiting areas? It is quite possible the exposure your book receives to these men/woman/children in waiting will lead to sales of your book. 

Start with your immediate network. First, make a list of all of the places you and your family do business with which have a waiting room or reception area. Then approach each business to see whether they will purchase a book for the business to be shared with their customers/patients in waiting. If not, donate a book to their office, clearly noting in the book you donated the material as well as how the book can be purchased if the reader wants a copy of their own. You might even write on the outside of the book: Property Of (List the name of the company) to deter those who may want to permanently borrow the book.   

Some businesses may even allow you to place a display in their waiting area so that people can buy your book onsite.

Remember, 80% of all books bought are because of word of mouth. Get your book in front of as many people as possible. While you are reading this someone in a waiting room somewhere is reading something other than your book.  

Peter Biadasz, author of such book as Write Your First Book, 2nd Edition (available at http://www.amazon.com/Write-Your-First-Book-Edition/dp/193782974X/ref=sr_1_1?ie=UTF8&qid=1403411149&sr=8-1&keywords=write%2C+peter+biadasz),  More Leads and Increase Your Sales And Lower Your Golf Scoreis President of Total Publishing And Media. To discuss with Peter publishing or marketing your book idea, or to inquire about having Peter speak to your organization or meeting, feel free to contact him at Peter@TotalPublishingAndMedia.com

Copyright 2010 Peter Biadasz