Check out the hilarious video via the link at the bottom of this post. Thanks to Shirley Hall, author of the books "One Day" and "Listen", for sharing this 2 minutes and 40 seconds piece.
There are 2 very important lessons here for ANYTHING you market:
1 - Know your target audience, connect with them and marketing accordingly to get the result you desire,
and
2 - Do something unique to set yourself apart. This author used music, singing, humor, video, satire, etc. to let the world know he and his product(s) exist. What are you doing to set yourself apart and let the world notice you? In my public speaking presentations I usually utilize my trumpet. It is fun, gets a point across and is memorable. I might even bring it to a book signing or two.
Enjoy the video.
Text Copyright 2010 Peter Biadasz
Peter Biadasz, author of such book as Write Your First Book, 2nd Edition (available at http://www.amazon.com/Write-Your-First-Book-Edition/dp/193782974X/ref=sr_1_1?ie=UTF8&qid=1403411149&sr=8-1&keywords=write%2C+peter+biadasz), More Leads and Increase Your Sales And Lower Your Golf Score, is President of Total Publishing And Media. To discuss with Peter publishing or marketing your book idea, or to inquire about having Peter speak to your organization or meeting, feel free to contact him at Peter@TotalPublishingAndMedia.com
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