People of influence have the power to affect and persuade the behaviors of others. In your life there are people who can “recommend” your book, products or services to others who will spend money with you due only to the recommendation of the influencer. Before you go to bed tonight write a list of the 100 most influential people in your life. These may be managers, business owners, government officials, media types, teachers, clergy, officers in organizations or any other people you know have the respect of others. Within the next few days contact each and let them know how much you appreciate them. Then communicate the value and benefits of reading your book. You can then ask each of them to recommend your book to others they feel can benefit from owning your literately work.
Additionally, ask if you can also secure their recommendation in writing. A positive document from an influential person can be a strong marketing tool to assist your book in reaching its full potential.
While this process may move you out of your comfort zone, the positive long term gains will overshadow any short term discomfort.
Happy marketing!
Peter Biadasz, author of such book as Write Your First Book, 2nd Edition (available at http://www.amazon.com/Write-Your-First-Book-Edition/dp/193782974X/ref=sr_1_1?ie=UTF8&qid=1403411149&sr=8-1&keywords=write%2C+peter+biadasz), More Leads and Increase Your Sales And Lower Your Golf Score, is President of Total Publishing And Media. To discuss with Peter publishing or marketing your book idea, or to inquire about having Peter speak to your organization or meeting, feel free to contact him at Peter@TotalPublishingAndMedia.com
Copyright 2010 Peter Biadasz
